New Cookie Laws confuse website Owners and Visitors alike

added by Matt on June 10, 2011 at 14:16

As of the 26th May your website could be breaking the law - and you could face a penalty fine - if you fail to implement the new ICO Privacy and Electronic Communications Regulations on cookie handling.

The only problem is finding out which side of the law you are on is baffling, and the usability implications of a defensive interpretation of the law are plain nasty.More...

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Visa, making your password as secure as a chocolate piggy bank

added by Tony on May 11, 2010 at 14:22

Okay, so we have a company Visa card and as with all credit cards these days, online security is handled through a 3D Secure or Verified by Visa system - the online equivilent of 'Chip and Pin'.

Today, upon making a purchase we had to choose a password for Verified by Visa and we could not believe the trouble we had - it seems the people responsible for building the interface have no idea about security or a basic understanding of probability.More...

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No other European Government requests more data about its citizens than UK.

added by Matt on April 23, 2010 at 10:16

A quick one: I just discovered this page on Google.com where they are making public the amount of times a government requests data about a Google user, or requests removal of information: More...

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What is a Ham, Sandwich, Worth?

added by Matt on April 9, 2010 at 10:08

Or, the problem with capitonyms and search engines.

I have an unusual situation; I live in East Kent, in the UK, in a town called Deal.  Within 5 miles is a town called Sandwich, and villages called Ham and Worth.  

From a search-engine optimization perspective this is a little problematic.More...

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The problem with big web design agencies?

added by Matt on March 5, 2010 at 10:01
I came across this blog post this week, which nicely cemented some thoughts I'd been having on the same subject.   Rather than re-hash it with a UK perspective I thought I would repeat it in its entirety - you'll get the idea.  We feel just the same way, and our customers have, without doubt, reaped the benefits of lower costs, closer relationships, speedier results and real commitment and loyalty to a project.More...

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Apple iPad: the birth of the Passive Computer ?

added by Matt on February 2, 2010 at 13:37

The unprecedented furore surrounding the launch of Apple's new iPad has led to an equally unprecedented amount of coverage, both off and online.

Well, I couldn't prevent myself joining in as we all struggle to define what this device is, how valuable it is, how capable it is and what, if any, its affect will be on the IT landscape.More...

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Search Engine Optimisation vs Internet Marketing

added by Matt on November 30, 2009 at 12:44

I spent part of last week creating a "mind map" (a.k.a. "a diagram") of Internet Marketing activities to assist with brain-storming ideas for some of our clients.  I am pretty happy with the result and attach it here in case it's of use to anyone else who also faces the challenge of calling many of these potential activities to mind when discussing how to allocate an, often small, monthly budget.

One of the most interesting things to come out of this was when a colleague cast a critical eye over it and commented that how, just a few years ago, the whole nascent industry was fixated on "Search Engine Optimisation" (SEO) - and how, on the diagram, it's relegated to just a few brief headers in the top right corner.  An interesting point.

The area I find most challenging is to quantify the value of each of these other activities for any specific customer.  It's not easy, and getting harder, as the "social web" becomes ever more significant and some core ideas - such as the "web page" being the atomic unit of the Internet come more into doubt.  

The day will no doubt come when social relevance will be a significant factor within Google's results, and individuals and communities, rather than web-sites, will be able to link to pages, providing some "PeopleRank" alongside the long established "PageRank".  The effects will be a sea-change for all website owners, as reputation will be as significant as budget, and brands can no longer buy their way to high placement.

After all, if a trusted and "socially significant" technology journalist buys some gadget from my store and leaves a positive review, surely that should outweigh a handful of "Aunt May" buyers who slated it for finding it difficult to understand?  Should Google be able to understand this and promote it accordingly?   Perhaps, but what if my abilities are more in line with an "Aunt May"?  How could Google possibly understand that enough to factor it into search results and advert positioning?   

Another example: if a business executive with a network of well-salaried friends visits a car-themed website shouldn't Google know to advertise luxury German saloons, whilst showing Skoda & Fiat adverts to stay-at-home parents visiting the same site?

For me, there-in lies the thought that at some future date we may all be searching purely within familiar communities, taking the experience of friends whose abilities are known, and who know us, to provide advice and information over that of one big scary algorithm

It is Google's challenge, as well as that of every Internet Marketer out there, to understand the implications of the social web as swiftly as possible and seamlessly weave the knowledge it gives us into existing business models and strategies.

Internet Marketing Activities.png (155.14 kb)

Internet Marketing.pdf (1.68 mb)

Creative Commons License
"Internet Marketing Activities" by Matt Stanley-Webb is licensed under a Creative Commons Attribution-Share Alike 2.0 UK: England & Wales License

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How To Create A Web Presence For Small Business

added by Matt on October 12, 2009 at 09:21

A great article appeared in this months' PC Pro magazine by independent journalist Paul Ockenden.   I broadly agree with 95% of it, and feel it might be of use to some of our clients, and potential clients, so I've uploaded a PDF copy here.

A few areas need a little clarification:

  • The article discusses the two choices of "Big Agencies" and "Inexpensive Individuals" to develop sites.  As a small team, mtstudios falls between the two, and has more in common with the latter, especially in terms of pricing structure.  However we have separate staff covering the two disciplines of design and development - the importance of which is covered by the article.
  • The article states that eCommerce solution can cost "tens of thousands of pounds".  Whilst true, it should be noted that mtstudios sell a system suitable for most eCommerce starting a £2,000 - so don't be put off!

Overall, have a read, but please don't think it replaces the value to be had in speaking to someone in person.  We'd be happy to have a chat with you, and never try a "hard sell", we genuinely enjoy assisting businesses in making the right decisons for their online presence.

HowToCreateAWebPresenceForSmallBusiness.pdf (52.67 kb)

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Endemic corruption in the UK's PC repair industry?

added by Matt on October 7, 2009 at 13:32

No one likes it when their PCs break, which they inevitably do.  Here at mtstudios we occasionally do repairs for customers and friends but often feel guilty at the time involved and consequent expense.

However, the article below caught my eye in PC Pro magazine, October 2009 - it's a horrfying read.  How these "engineers" can snoop and hack without any consideration, invent faults and charge for un-replaced parts is beyond my comprehension.  This article should be compulsory reading for anyone who gets friends and relatives to fix their PC's - often for free - they are owed a debt of gratitude!

If you know of any trustworthy PC repair companies why not give them a mention in our comments section?

PC REPAIR SHOPS EXPOSED

(this Article originally appeared in PCPro magazine, October 2009, and was based on a report carried out by Sky News.)

An undercover reporter from Sky News reveals the shocking conduct of Britain’s PC repair shops.

How many technicians does it take to fix a laptop? Just one, but if you know where to find him, please let us know. We’d heard there were serious problems with computer repair shops, so we put things to the test, to find out why customers were getting such a raw deal.

The exercise was simple.  Create a simple fault on a laptop, load it with spy software, take it into several repair shops, then sit back and see what happens.

First, Sky News engineers installed professional spy software on a new laptop.  Spector Pro was programmed to load on startup and silently record every “event” that took place. If the mouse was moved, a folder opened or a file looked at, we’d know about it. We also installed DigiWatcher. This devious little tool auto-runs on startup and tells any connected webcam to secretly film whoever is at the machine. We then filled the hard drive with the sort of data anyone might have on their PC: holiday photos, CVs, MP3s, Word documents and login details.

Our laptop now looked just like any other. To create the fault, we simply loosened one of the memory modules so Windows wouldn’t load. To get things working again, one needs only to push the chip back into the slot and reboot.   Any half-way competent engineer should fix it in minutes. We teamed up with PC Pro readers to track down shops with the worst reputation and took our laptop in to be repaired. We expected poor service, but nothing prepared us for the first shop we visited.

SNOOPING ON HOLIDAY SNAPS

Laptop Revival in Hammersmith offered us a free diagnosis when we dropped off our laptop. Yet the spy software later revealed something extraordinary. The boot log shows that the technician discovers our loose memory and clicks it back into position. The machine is rebooted and the problem solved. He then begins browsing through our hard drive. A folder marked ‘Private” is opened and he flicks through our researcher’s holiday photographs, including intimate snaps of her in her bikini. He stares at picture after picture, stopping only to show them to colleagues. He then picks up the phone and calls our researcher.

He tells her our motherboard is faulty and will need to be replaced. Usually it costs £130, but he’ll do it for her for £100. We tell him we’ll think about it and give him a call tomorrow. After more snooping, he logs off. But a few hours later, another technician boots our machine. He also begins searching our hard drive until he finds login details for our Facebook and Hotmail accounts. With an audible cackle he removes a USB flash drive from around his neck, plugs it in and then copies them across. He also discovers our holiday photos and copies those of our researcher in her bikini.

The spy software takes a snapshot of the files on his memory stick. One is called MAMMA JAMMAS (urban slang for females with large breasts).  It contains more holiday snaps of girls in their bikinis. Most worryingly, he discovers login details for our bank account, logs onto the banks site and attempts to break into the account.

He only fails because the details were false. Laptop Revival declined to comment.

ROGUE TRADERS

There were similar problems with Digitech in Putney. Although its staff fixed our fault, they also spent a while snooping. The webcam reveals the technician takes a quick look over his shoulder, before flicking through our holiday pictures. He then attempts to clean up what he’s done by deleting the Recent Documents folder. Digitech later told Sky that it was looking at the photos to test the memory.

There were also problems with PC World in Brentford. The technician triumphantly diagnosed a faulty motherboard and insisted we needed a new one. We were told unless we paid £230 in advance, we couldn’t have it repaired. We agreed. But when we collected the laptop and got it home, we discovered only the memory had been replaced and not the motherboard. PC World apologised and offered to refund £200 of the repair fee.

Meanwhile, at Evnova Computers in Barbican the loose memory was also spotted, but the company told us we needed a new motherboard. We declined the offer and collected our laptop. When we examined it, we discovered technicians had soldered the memory bus pins together to recreate the original fault. Evnova later claimed it believed we were from a rival repair company.

There were also problems with Micro Anvika on Tottenham Court Road.  It fixed our laptop then called us to claim it needed to examine the machine to find the fault. We were charged £145. All this for a loose memory module. Micro Anvika later told us we should only have been charged £95.

Only one shop performed flawlessly. Pix 4 in Shepherds Bush promptly discovered the loose memory, popped it back into place and told us with a smile there would be no charge.

 

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Microsoft Security Essentials released - and it's far better than anyone expected.

added by Matt on October 6, 2009 at 11:32

Quick one this, Microsoft have finally entered the security software arena with a completely free, lightweight, quiet, tidy anti-virus and malware package called, catch-ily, "Security Essentials".

It has received generally excellent reviews (http://www.winsupersite.com/win7/mse.asp, http://www.sitepoint.com/blogs/2009/10/04/microsoft-security-essentials-review/, http://www.thetechherald.com/article.php/200926/3926/Review-Microsoft-Security-Essentials etc.) and is the first Security product I have ever run.  I urge everyone to download and install it, unless you are a die-hard user of one of the paid-for packages, and arguably even then?

This won't be part of automatic Windows Update for a long while as the big anti-virus companies still carry enough clout to make rumbles about anti-competitive behaviour.

So download it from here: http://www.microsoft.com/Security_Essentials/

I recommend removing any other anti-virus package from your PC first, especially if it's a free one (AVG etc). 

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